The Revenue Recovery OS for clinics · runs in the background

Fill empty chairs.
Recover lost revenue. Automatically.

Reactivate monitors your schedule and patient list, fills cancellations, books overdue patients, sends 24-hour reminders, and tracks revenue — without manual calling. Your front desk only steps in for exceptions.

From cancellation to booked appointment — automatically. No credit card · Cancel anytime

Built for:
Dental
Vets
Physio
Med Spa
Hair
Fitness
+6
more
app.tryreactivate.org/dashboard

Good morning, Dr. Walsh

Smile Dental Group

Automation running
$14,820
Revenue recovered
+18% MTD
6
Auto-bookings
today
87%
Slot fill rate
+5% · 7d
$1.2k
Payments today
5 auto-charged
Notifications
James M. auto-booked into 11:00 AM
Cancellation-fill rule
$280
24h reminders scheduled for tomorrow
3 patients · auto-sent
$1,180 collected from reactivated pts.
Card-on-file · auto-charge
$17,600
Monthly revenue recovered automatically per 1,000 inactive patients
modelled at 8% response × $220 avg visit
22 min
Average time from cancellation to a refilled, booked slot
auto-detected and worked in the background
0 hrs
Front desk time spent on recall calls or chasing cancellations
staff only review ready-to-book conversations
$0
Setup fee, hardware, or per-text charge
flat monthly subscription · automation runs continuously
How It Works

From cancellation to booked appointment.
Automatically.

Five steps. Reactivate runs them in the background. Your front desk only handles exceptions.

01

Connect calendar, PMS, or upload a list

Hook into Dentrix, Eaglesoft, Open Dental, your calendar, or import a CSV. Setup takes minutes.

02

Reactivate monitors the schedule 24/7

Cancellations, overdue patients, and recall opportunities are detected the moment they happen.

03

Outreach goes out automatically

Personalised SMS and email are sent to the best-fit patients. No staff involvement, no manual calling.

04

Responsive patients are auto-booked

When a patient says yes, Reactivate slots them straight into the calendar. Front desk only reviews exceptions.

05

Reminders, payments & revenue update on their own

24-hour reminders fire automatically. Payments update from in-store, link, or card on file. Revenue is attributed to the rule that recovered it.

The difference that converts

Real messages. Real replies.

Generic tools send:

"You are due for a cleaning. Please call to schedule."

~ 2% response rate
Reactivate sends:

"Hey Sarah — it's been about 8 months! We have openings Thursday and Friday. Want to get in before the summer rush? 😊"

8–12% response rate
Smile Dental Group
+1 (416) 555-0100
Hey Sarah — it's been about 8 months! We have openings Thursday and Friday. Want to get in before the summer rush? 😊
Yes! Friday works great 🙌
Perfect! Booked for Friday 2pm. See you then Sarah!
⚡ Flagship Automation

Cancellation to booked appointment.
In minutes. Without a phone call.

A patient cancels. Reactivate detects the opening, contacts the best-fit overdue patients, auto-books a responsive reply, sends a 24-hour reminder, and tracks the payment — all on its own.

9:02 AM
Patient cancels
Maria S. cancels her 11am hygiene slot.
9:02 AM
Reactivate detects the opening
Open slot detected automatically — 11:00 AM, 60 min hygiene. No staff action needed.
9:02 AM
Best-fit patients ranked
Overdue patients are scored by proximity, overdue duration, treatment fit, and likelihood to respond.
9:03 AM
SMS sent automatically
"Hey James — we just had a same-day opening at 11am. Interested?" Sent without front desk involvement.
9:24 AM
Patient is auto-booked
James replies "Yes!" Reactivate slots him straight into the calendar. OPEN → BOOKED.
Tomorrow 11AM
24-hour reminder sent
A reminder fires automatically the day before — no staff dial-out required.
After visit
Payment tracked
Card on file is auto-charged, or a payment link goes out by SMS. Status updates in the dashboard.
Live
$280 attributed back to the rule
Revenue is logged against the cancellation-fill automation that created it.
Empty chair
$280 lost — forever.
Unless Reactivate fills it first.

What every cancellation looks like now

Time from cancellation to booked22 min
Cancelled slots recovered automatically61%
Reminder sent 24 h before visitAuto
Revenue saved per recovered slot$280
Front desk time required0 min
The math
$8,500/year

4 cancellations/week × 2.5 auto-recovered × $280 avg = $8,500 a year from cancellation recovery alone — recovered without extra front desk work.

Features

The whole revenue recovery loop.
Running in the background.

Detection, outreach, auto-booking, reminders, and payment tracking — one engine, always on.

Flagship

Cancellation auto-fill

A patient cancels. Reactivate detects the gap, ranks the best-fit overdue patients, sends SMS, and books the responsive reply — on its own.

Auto-booking

When a patient says yes, Reactivate slots them straight into your calendar. No manual back-and-forth, no double entry.

Always-on overdue recall

Reactivate continuously works through 6, 12, and 24-month overdue patients in the background. You don't launch campaigns — rules just run.

24-hour reminders

A reminder fires the day before every visit, automatically. No-shows drop without anyone picking up the phone.

Payment status tracking

Payments update when patients pay in-store, by SMS link, or card on file. Stripe and PMS marks sync into the dashboard automatically.

Revenue attribution

Every recovered dollar is tied back to the automation rule that created it. No spreadsheets, no guesswork.

Exception-only inbox

The inbox shows only conversations that need a human — auto-handled replies stay out of the way. Front desk reviews, doesn't chase.

Calendar & PMS integration

Two-way sync with Dentrix, Eaglesoft, Open Dental, Google/Outlook calendars — or upload a CSV. Setup takes minutes.

TCPA + CASL compliance

Automated opt-out handling, consent tracking, quiet hours, and do-not-contact lists. US and Canada, out of the box.

Front Desk Impact

Reactivate removes work.
It doesn’t add it.

Outreach, booking, reminders, and payments run automatically. Staff only review exceptions and ready-to-book conversations.

Before Reactivate

Manual, all day, every day

  • Manually calling overdue patients down a spreadsheet
  • Scrambling to fill cancellations same-day
  • Texting back and forth to find a time that works
  • Phoning patients the day before to remind them
  • Updating payment records by hand after every visit
  • Guessing which outreach actually worked
After Reactivate

Automatic, in the background

  • Outreach to overdue patients runs automatically
  • Cancellations are detected and refilled without staff touch
  • Responsive patients are auto-booked into the calendar
  • 24-hour reminders fire on their own
  • Payments update from in-store, link, or card on file
  • Staff only review exceptions and ready-to-book conversations
Manual recall calls
Fully automated
4–6 hrs/week
→ 0 min
Chasing cancellation replacements
Auto-triggered outreach
30 min/day
→ 0 min
Reminder phone calls
24-hour SMS, automatic
15 min/day
→ 0 min
Updating payment records
Auto-synced from Stripe / PMS
20 min/day
→ 0 min
Where We're Going

One engine.
Every business with idle appointments.

The same automation that recovers lapsed dental patients works across every appointment-based business. We start here — then expand vertically.

Live Now

Dental

$1,500–3,000/yr

Preventive care runs on a 6-month recall cycle — every lapsed patient is revenue waiting to come back. Reactivate automates the entire recall workflow, from overdue identification to booked appointment.

Expanding Next

Optometry

$400–800/yr

Annual eye exam cycles, insurance-driven recall, and appointment-based scheduling — the same revenue recovery playbook as dental, applied to 40,000+ optometry practices across North America.

Expanding Next

Physiotherapy

$2,000–5,000/course

Most patients drop off before completing their treatment plan. Reactivate identifies who went quiet, sends personalised follow-ups, and gets them back in the door before they seek care elsewhere.

Expanding Next

Med Spa

$500–3,000/visit

High-ticket repeat treatments and price-insensitive clients make med spas one of the strongest lapsed-client recovery markets. One returned client can cover months of subscription.

Q4 2026

Veterinary

$600–1,500/yr

Annual wellness visits, vaccinations, and preventive care run on the same recall cycle as dental. With 40,000+ clinics across North America and almost no automated reactivation in place, it's one of the most underserved markets we're targeting.

Q4 2026

Chiropractic

$1,500–4,000/yr

Recurring adjustment plans and injury-recovery treatment cycles create strong rebooking dependency. When patients go quiet mid-plan, every missed visit is lost revenue — Reactivate catches the drop-off automatically.

Q4 2026

Massage Therapy

$800–2,000/yr

Frequent repeat sessions and high natural dropout rates make massage one of the most reactivation-ready markets. Clients respond extremely well to personal outreach — a single text can book weeks of future appointments.

Q4 2026

Dermatology

$1,000–4,000/yr

Recurring skin treatments, annual check-ups, and cosmetic procedures all run on predictable cycles. High LTV per patient and a strong insurance-recall culture make dermatology a natural fit for the Reactivate engine.

2027

Hair & Beauty

$1,200–2,000/yr

Clients book every 4–8 weeks, making hair and beauty one of the highest natural rebooking frequencies of any service market. High volume, high lapse rate, and almost zero automated follow-up in place today.

2027

Mental Health

$3,000–8,000/yr

Recurring therapy sessions carry some of the highest LTV of any appointment-based business. Reactivation outreach needs to feel personal and non-intrusive — Reactivate's AI-personalised messaging is built exactly for that.

2027

Fitness Studios

Membership-based

Class-based scheduling and membership models create natural churn points throughout the year. Reactivate identifies members who've gone quiet and sends targeted re-engagement campaigns before that revenue is permanently lost.

2027

Personal Training

$3,000–6,000/yr

Most clients drop off before reaching their goals. Automated, personal-feeling follow-ups from Reactivate bring lapsed clients back before they cancel their membership or move to a competitor.

The addressable market

500,000+ appointment-based businesses in North America with no automated revenue recovery in place. Each represents $299–$699/month in platform revenue.

500K+
Target businesses
$1B+
TAM (North America)
< 5%
Current penetration

Works with the tools you already use.

No rip-and-replace. Connect your PMS in minutes.

stripe
Stripe
twilio
Twilio
DENTRIX
Dentrix
Eaglesoft
Eaglesoft
Open Dental
Open Dental
CSV Import
CSV / Any PMS
Compare

Messaging tool vs. Revenue Recovery OS

Generic platforms send messages and wait. Reactivate detects, contacts, books, reminds, and tracks payment — in the background.

Feature
Generic platforms
Reactivate
Background detection of cancellations & overdue patients
Auto-book responsive patients into the calendar
24-hour appointment reminders, automatic
Basic
Payment status tracking (in-store / link / card on file)
Revenue attributed back to the rule that recovered it
Personalised SMS that converts
Basic
Works with your existing phone system
Requires new hardware or VoIP
Setup fee
$750
$0
Payment processing fee
2.9%+
0.5–1%
Starting price
$349/mo
$299/mo

Generic platforms start at $349/mo + $750 setup fee + hardware. Reactivate: $299–$699/mo flat, no setup, no hardware.

Recoverable Revenue

See what’s sitting in your schedule
and your patient list right now.

Reactivate works both pools on autopilot — cancelled slots and overdue patients — and shows you the net gain after the platform fee.

Revenue sitting in your clinic right now

Reactivate works it on autopilot. Adjust the sliders to match your clinic.

1,000
2005,000
8
240
8%
3% (conservative)15% (excellent)
$250
$150 (hygiene)$600 (restorative)
Revenue sitting in your schedule
$1,250/mo
5 of 8 cancelled slots auto-filled per month
Revenue sitting in overdue patients
$20,000/mo
80 overdue patients reactivated per month
Net gain after Reactivate
$20,900/mo
$21,250 recovered − $350 platform fee · recovered without extra front desk work
Appts to cover fee
2
one or two visits
One recovered appointment can cover the monthly fee.

Live in 7 days. Revenue in 14.

No consultants. No IT projects. No phone system replacement.

Day 1

Connect your PMS or upload CSV

Dentrix, Eaglesoft, Open Dental, or a simple patient export. Under 10 minutes.

Day 2

Review your patient segments

See exactly how many patients are 6–12, 12–24, and 24+ months overdue, ranked by lifetime value.

Day 3

Launch your first campaign

Pick a segment, customise your message, preview it, and send. 10 minutes.

Day 4

Activate fill-the-chair

Every cancelled slot now triggers automatic outreach to your top overdue patients.

Day 7

First revenue tracked

Most clinics see their first recovered appointment within 72 hours of launch.

Pricing

Most clinics cover the monthly fee
with one or two recovered appointments.

Flat monthly subscription. Automation runs continuously after setup. No phone replacement, no hardware, no extra admin burden.

Automation runs continuously after setup
No phone replacement, no hardware, no extra admin burden
One recovered appointment can cover the monthly fee
Basic
$299/month

Everything you need to start recovering lapsed patients at a single clinic.

  • Up to 2,000 SMS / month
  • 1 active campaign type (recall, cancellation fill, or reactivation)
  • CSV upload only
  • Basic dashboard
  • TCPA + CASL compliant
Start Free Trial
Most Popular
Pro
$499/month
1% payment fee

Full automation stack with CRM sync and payment collection for growing clinics.

  • Up to 5,000 SMS / month
  • All campaign types
  • CRM / calendar integration
  • Auto-booking
  • Payment links
  • Deposit collection
  • TCPA + CASL compliant
Start Free Trial
Ultimate
$699/month
1% payment fee

High-volume automation with no-show protection and full FinCard payments.

  • Up to 15,000 SMS / month
  • Everything in Pro, plus:
  • No-show fee collection
  • Full FinCard payments
  • Priority support
Start Free Trial
Enterprise
Custom

Purpose-built for multi-location groups and DSOs with custom volume and white-label needs.

  • Multiple / unlimited locations
  • Unlimited or custom SMS volume
  • White-label option
  • Dedicated onboarding + account manager
  • API access + custom integrations
  • SLA guarantee
Contact Sales
How payment fees work

When a patient pays via SMS link, funds land directly in your Stripe account — we take a small platform fee automatically. On a $300 visit on the Pro or Ultimate plan: you receive $297. No invoicing, no chasing, no monthly add-on.

Common questions.

Start recovering revenue
automatically.

Reactivate runs cancellations, overdue recall, reminders, and payments in the background. Most clinics cover the monthly fee with one or two recovered appointments.

No credit card · No hardware · Cancel anytime